![\"\u2192](\"https:\/\/no-cache.hubspot.com\/cta\/default\/53\/dc2acf6a-f8c1-44a8-ac28-b628a791cd9d.png\")
<\/a><\/p>\nHonestly, I prefer Canva for quick design, but in this guide, I\u2019ll walk you through how to create an infographic in PowerPoint. I\u2019ve been using it since my college days and know all these little hacks to make it look nice, flow smoothly, and, of course \u2014 stick in people\u2019s minds.<\/p>\n
Even better, I’ll throw in some helpful tips and give you examples of different types you can work with using our 15 fabulous infographic templates<\/a> for free within PowerPoint.<\/p>\n Table of Contents<\/strong><\/p>\n <\/a> <\/p>\n PowerPoint infographics are a powerful tool to present data-heavy information in an accessible, digestible format \u2014 no matter if you plan to disseminate the infographic digitally or in person.<\/p>\n You can also simply use PowerPoint as an infographic maker<\/a> if it\u2019s your preferred design software.<\/p>\n Here are some of the ways I like to use PowerPoint infographics:<\/p>\n I briefly had to write case studies at previous jobs, and let me tell you \u2014 they are the bane of my existence.<\/p>\n Writing a beautiful, readable case study is far from easy, so I suggest creating a PowerPoint infographic showcasing the key facts of your case study.<\/a><\/p>\n You can include crucial information such as the problem your customer experienced, the solution you served, and the outcome.<\/p>\n You can include aesthetically pleasing graphics and dynamic typography \u2014 something you may not be able to include in a traditional, one-page case study.<\/p>\n Since I write for HubSpot’s Marketing Blog, I often present data, trends, and research in my content.<\/p>\n If you\u2018re in the same boat, you\u2019ll be happy to know you can use all the data visualization options PowerPoint offers to present your data in a digestible way.<\/p>\n Since the infographic will be larger than a typical slide, you can be as descriptive as you want. However, if you\u2019d like to reuse the same information, you only need to copy it into a new presentation.<\/p>\n Pro tip: <\/strong>HubSpot\u2019s Content Hub<\/a> is all-in-one, AI-powered content marketing software that helps marketers create and manage content. You can start for free here<\/a>.<\/p>\n You can use PowerPoint infographics to present a pitch to stakeholders or potential buyers.<\/p>\n In this case, your infographics can include data points, testimonials, expected results, and even descriptions of the prospect\u2019s problem to emphasize the importance of purchasing your solution.<\/p>\n Images and graphics can be more effective than just words, and since you\u2019re in PowerPoint, you can create an infographic of any size, including the horizontal 16:9 dimensions.<\/p>\n Want to create sales presentations that actually sell?<\/p>\n HubSpot\u2019s free sales training lesson<\/a> shows you how to answer prospects’ questions, focus on their needs, and motivate them to buy.<\/p>\n Whether you\u2019re onboarding a new team or informing stakeholders on a new process, a PowerPoint infographic is an effective medium to communicate your message.<\/p>\n PowerPoint comes packed with plenty of \u201cprocess\u201d graphics, such as text-filled arrows, cascading charts, and grids.<\/p>\n A complicated company announcement \u2014 with many moving parts or components \u2014 merits an infographic to make it easier for stakeholders to read and understand.<\/p>\n You can create one right in your PowerPoint presentation and include all pertinent information in one convenient slide.<\/p>\n Alternatively, you can use PowerPoint as a design tool and simply download your infographic for easy saving and sharing.<\/p>\n Did you know you can upload your PowerPoint presentations to HubSpot?<\/strong><\/p>\n Just head to Library > Files<\/strong>, click Upload files<\/strong>, and select your PowerPoint from your computer \u2013 or simply drag and drop it in. Once uploaded, you can add it as a downloadable link<\/a> in emails, landing pages, or blog posts.<\/p>\n Keep in mind that files are public by default, so if needed, you can adjust the visibility settings in HubSpot.<\/p>\n <\/a> <\/p>\n Okay, now you know the different uses for PowerPoint infographics \u2014 time for me to show you what you’re here for.<\/p>\n For better comprehension, I’m going to walk you through how to make a simple timeline infographic in PowerPoint.<\/p>\n To begin making an infographic from scratch, you have to readjust the size of the PowerPoint Slide<\/a> to give you more space to work with.<\/p>\n Begin by opening a new PowerPoint. In the top navigation bar, click on Design <\/strong>and select Slide Size<\/strong>.<\/p>\n Then, in the drop-down menu, select either one of the predetermined sizes or click Page Setup<\/strong>.<\/p>\n Input your preferred width and height dimensions and click OK<\/strong>.<\/p>\n To make a timeline graphic in PowerPoint, suitable for any infographic, open PowerPoint and click Insert <\/strong>from the top navigation bar.<\/p>\n Then, select the SmartArt <\/strong>icon beneath the navigation bar, where you’ll find several categories of graphics to choose from.<\/p>\n Once you click on SmartArt, you’ll find the options from lists to pictures. I picked the Matrix one for my needs:<\/p>\n Once you’ve inserted this graphic into your first PowerPoint slide, you can add or remove icons to match the types of data and inputs you\u2019re presenting.<\/p>\n At this point, the size of your graphic should match the amount of data you have.<\/p>\n Begin to fill your graph with the information you plan to report and explore PowerPoint\u2019s excellent drag-and-drop features to help arrange graphics as necessary.<\/p>\n As with the other graphics available in PowerPoint’s SmartArt<\/strong>, you can edit the text and the images associated with your timeline to your liking.<\/p>\n I\u2019ve added four words to represent each part of the SWOT analysis.<\/p>\n To insert images into my Matrix graphic, I right-clicked <\/strong>the square landscape icon and selected \u201cFormat Shape.\u201d<\/strong><\/p>\n Then I chose \u201cFormat Picture\u201d<\/strong> \u2192 \u201cPicture or texture fill\u201d<\/strong> and uploaded one image to each of the rounded squares.<\/p>\n Here\u2019s how it looked once I uploaded all of them and highlighted the text.<\/p>\n To show you what you can do further, I decided to create another slide. I made up a brand called Green Fairy<\/strong> for this purpose, pretending I wanted to highlight its strengths for SWOT analysis.<\/p>\n HubSpot\u2019s SWOT Analysis Template<\/a> helps you assess strengths, weaknesses, opportunities, and threats \u2014 plus, it includes a step-by-step guide, a real-world example, and a customizable worksheet to turn insights into action.<\/p>\n Get it now to save time on designing.<\/p>\n I went to SmartArt<\/strong> again, but this time, I chose the Vertical Curved List<\/strong>.<\/p>\n Since the original had only three fields<\/strong>, and I needed two more, I added them by right-clicking \u2192 Add Shape \u2192 Add Shape After<\/strong>.<\/p>\n Then I added text to each box, so it initially looked like this:<\/p>\n Honestly, I didn\u2019t like it. Something felt off. So, I right-clicked, went to Format Shape \u2192 Fill<\/strong>, and switched it to green.<\/p>\n At this point, I wanted to add numbers to the circles, so I went to Insert \u2192 WordArt <\/strong>and picked a style I liked.<\/p>\n Now, it was looking better, but I didn\u2019t like the blue color of the curved lines and circles, so I decided to change them to match the rest. I selected the object, right-clicked \u2192 Format Shape \u2192 Line<\/strong>, and picked a new color.<\/p>\n It was almost perfect, but I still wanted to fine-tune it because the left side felt empty and disconnected. I tested how it would look with some text there.<\/p>\n I went with WordArt<\/strong> again, picked a font I liked, and added the word \u201cStrengths\u201d<\/strong> on the left to tie everything together.<\/p>\n Basically, you can design your infographic however you want \u2013 adding background colors, more visuals, or other elements to make it stand out. This was just a basic example, but there are many ways to refine it and make it look even better, more interactive, and more catchy.<\/p>\n If these \u201cdesign\u201d things are not your cup of tea, you can download our infographic templates<\/a><\/strong> that open directly in PowerPoint so you can start creating faster and easier.<\/p>\n <\/a> <\/p>\n I’m a very wordy person in general. I tend to overexplain in regular conversation, and sometimes, I have to remind myself not to use so many unnecessary words to explain simple concepts in my writing.<\/p>\n So, naturally, my infographics were muddled with too much information, photos, and long sentences when I first started making them early into my career. Eventually, I learned the value of K.I.S.S. (Keep It Simple Sweetheart).<\/p>\n When designing your infographics, keep sentences short and only include the most crucial information. Imagery is helpful, but don’t go overboard. Ask yourself if this image or icon helps illustrate your point or if it is just distracting.<\/p>\n Use a color scheme that incorporates more than 3-4 colors that complement each other. Even better, stick to your brand\u2018s colors so your infographic fits with your organization\u2019s aesthetic.<\/p>\n Avoid too many colors or ones that clash. Otherwise, your infographic will look too busy and will distract away from the information you’re trying to convey.<\/p>\n I know I said to keep it simple, and you should, but that doesn\u2018t mean you can\u2019t have a little fun with icons, borders, and fonts.<\/p>\n You still want your image to stand out, so consider incorporating these elements (sparingly) to leave a lasting impression on your audience.<\/p>\n See how effective these lines are on the category slide in District #1\u2019s presentation.<\/p>\n If you\u2018re presenting quantitative data, use your color scheme to emphasize crucial numbers. Use the boldest and\/or brightest colors to draw viewers\u2019 eyes to the numbers.<\/p>\n You may also want to use shapes like circles or squares to further highlight the information.<\/p>\n <\/a> <\/p>\n Absolutely. A well-designed infographic in PowerPoint can make a huge difference in how marketing data is received.<\/p>\n From experience, visuals help a lot with these three things:<\/p>\n A clear, data-driven infographic makes budget requests simpler to understand \u2013 and more likely to get approved.<\/p>\n Actually, people are 30 times more likely to initiate payment<\/a> <\/strong>when prompted by visuals<\/strong>.<\/p>\n Also, when pitching clients and sending proposals, a compelling visual story often wins over long blocks of text. DemandSage research shows that people remember 65% of info<\/a> when paired with a relevant infographic.<\/p>\n Infographics keep marketing plans from getting lost in translation across departments. Speaking from experience \u2013 laying out a strategy without visuals or a solid presentation is a waste of breath. People hear it, nod, and forget five minutes later.<\/p>\n And if we take into account that our brains process images up to 60,000 times faster than text,<\/a> it\u2019s easy to see why infographics are such a powerful tool for communication and better understanding.<\/p>\n Plus, when the team hits a roadblock or blanks on something, they can always re-open this presentation and quickly find what they need without back-and-forth.<\/p>\n A quick visual guide can be more effective than a lengthy document when training new team members.<\/p>\n Dr. John Medina says we forget 90% of what we hear after three days.<\/a> But throw in a picture, and suddenly, we remember 65%.<\/p>\n Source<\/em><\/a><\/p>\n Want to generate even more leads with visuals and other marketing tools? Try out HubSpot Marketing Hub<\/a> \u2014 a leading AI-powered marketing software and drive revenue with memorable campaigns.<\/p>\n <\/a> <\/p>\n We’ve loaded this template<\/a> with a variety of different charts and graphs, which you can easily update with your own data. (Just right-click on a graph, choose Edit Data<\/strong>, and you’ll be able to customize the values in an Excel spreadsheet.)<\/p>\n What I like: <\/strong>I love this infographic because while it highlights a lot of qualitative data, everything ties perfectly together thanks to its color scheme. It sticks to just three colors, keeping the infographic clean and uncluttered.<\/p>\n When to use: <\/strong>I strongly suggest using an infographic like the one above when you need to present a hefty amount of crucial data as part of a cohesive, visual narrative.<\/p>\n Telling the history of a particular industry, product, brand, trend, or tactic can be a great topic for an infographic.<\/p>\n While there are a variety of different ways that you can visualize time \u2014 including in a circle, which is what we did with our Google algorithm updates infographic<\/a> \u2014 the timeline is by far the most common and easiest design method to use.<\/p>\n Why I like it: <\/strong>Clearly marked spots for text and images make it easy to customize the infographic. Clean lines, a consistent color scheme, and a balanced layout give it a polished, professional look.<\/p>\n When to use: <\/strong>If you’re looking to explain the history of a topic or predictions for the future, a timeline infographic can be a great illustrative tool<\/p>\n Here, we focused more on making the design feel dynamic instead of sticking to strict straight lines.<\/p>\n We didn\u2019t add any charts except for three circles in each section, but there\u2019s plenty of space if you want to add your own. Just go to Insert > Chart<\/strong> and pick the style you like.<\/p>\n By clicking and dragging on the little yellow diamonds that appear on these shapes, you can customize them. For example, you can make the pointy ends of a ribbon longer or shorter. You can also make the body of an arrow thinner or thicker.<\/p>\n What I like: <\/strong>This modern design is sleek, easy to follow, and leads your eyes perfectly through the infographic to digest the information. Plus, there\u2019s more room for creativity here.<\/p>\n When to use: <\/strong>If your infographic is an equal mix of quantitative data and text, this modern design can help you display both types of information seamlessly.<\/p>\n On the surface, a flowchart infographic may appear simple and fun. But I assure you, a lot of thought and planning needs to go into ensuring the different sections logically flow into each other.<\/p>\n In our flowchart PowerPoint template, we created a basic flowchart structure, with positive responses guiding viewers to a conclusion at the bottom left of the infographic.<\/p>\n There are also negative responses guiding viewers to a separate conclusion at the bottom right of the infographic.<\/p>\n For best results, have a friend or coworker run through the flowchart, too.<\/p>\n What I like: <\/strong>Colors and shapes are strategically used to differentiate between positive and negative conclusions of the flow chart. Notice the green circles used for \u201cYes\u201d and red circles used for \u201cNo\u201d.<\/p>\n When to use: <\/strong>I suggest using flowcharts to map out different outcomes and conclusions to your audience to help them follow\/understand processes and workflows.<\/p>\n We know sometimes you need an infographic to demonstrate a comparison. That\u2019s why we created the side-by-side comparison infographic template to make it easy for you to compare and contrast two different things.<\/p>\n Ready to create your own side-by-side comparison infographic? Download 15 free infographic PowerPoint templates<\/a> to get started.<\/p>\n What I like: <\/strong>Both sides of the infographic use complementary colors, which makes it even more appealing by inverting the color scheme in both sections.<\/p>\n\n
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Marketing Use Cases for PowerPoint Infographics<\/strong><\/h2>\n
1. Presenting a Case Study<\/strong><\/h3>\n
2. Presenting Research<\/strong><\/h3>\n
3. Presenting a Pitch<\/strong><\/h3>\n
4. Presenting a Multi-Step Process<\/strong><\/h3>\n
5. Presenting an Announcement<\/strong><\/h3>\n
1. In the Design tab, adjust the Slide Size to best fit your infographic.<\/strong><\/h3>\n
![\"design](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-2-20250430-4784628.webp\" "\\"\\"")
<\/p>\n![\"page](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-3-20250430-1704607.webp\" "\\"\\"")
<\/p>\n![\"selecting](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-4-20250430-233712.webp\" "\\"\\"")
<\/p>\n2. Select SmartArt from the PowerPoint navigation bar.<\/strong><\/h3>\n
![\"smartart](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-5-20250430-886448.webp\" "\\"\\"")
<\/p>\n3. Find a graphic that fits your data.<\/strong><\/h3>\n
![\"matrix](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-6-20250430-1036784.webp\" "\\"\\"")
<\/p>\n4. Add or remove data points, time stamps, or other key information.<\/strong><\/h3>\n
![\"creating](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-7-20250430-7493240.webp\" "\\"\\"")
<\/p>\n5. Insert your data into the graphic.<\/strong><\/h3>\n
6. Edit the text and imagery of your SmartArt graphic.<\/strong><\/h3>\n
![\"editing](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-8-20250430-5729234.webp\" "\\"\\"")
<\/p>\n![\"format](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-9-20250430-976120.webp\" "\\"\\"")
<\/p>\n![\"picture](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-10-20250430-5934959.webp\" "\\"\\"")
<\/p>\n![\"swot](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-11-20250430-875727.webp\" "\\"\\"")
<\/p>\n7. Adjust the color scheme to match your story.<\/strong><\/h3>\n
![\"adjusting](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-12-20250430-8578315.webp\" "\\"\\"")
<\/p>\n![\"creating](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-13-20250430-7669464.webp\" "\\"\\"")
<\/p>\n![\"solid](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-14-20250430-2452951.webp\" "\\"\\"")
<\/p>\n8. Use numbering to improve visual flow.<\/strong><\/h3>\n
![\"wordart](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-15-20250430-7844289.webp\" "\\"\\"")
<\/p>\n![\"changing](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-16-20250430-2028730.webp\" "\\"\\"")
<\/p>\n9. Add finishing touches and polish the layout.<\/strong><\/h3>\n
![\"final](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-17-20250430-413518.webp\" "\\"\\"")
<\/p>\nPowerPoint Infographic Tips<\/strong><\/h2>\n
1. Keep your infographics simple.<\/strong><\/h3>\n
2. Use complementary colors.<\/strong><\/h3>\n
3. Jazz it up with icons, borders, and fonts.<\/strong><\/h3>\n
![\"how](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-18-20250430-4968298.webp\" "\\"\\"")
<\/p>\n4. Emphasize numbers.<\/strong><\/h3>\n
Are PowerPoint infographics useful for marketers?<\/strong><\/h2>\n
1. Presenting Results & Pitching<\/strong><\/h3>\n
2. Aligning Teams on Strategy<\/strong><\/h3>\n
3. Internal Training & Onboarding<\/strong><\/h3>\n
![\"brain](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-19-20250430-9368768.webp\" "\\"\\"")
<\/p>\nPowerPoint Infographic Examples<\/strong><\/h2>\n
1. Data-Centric Infographic Example<\/strong><\/h3>\n
![\"data-centric](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-20-20250430-4719078.webp\" "\\"\\"")
<\/p>\nWhat to Add to a Data-Centric Infographic<\/strong><\/h4>\n
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2. Timeline Infographic<\/strong><\/h3>\n
![\"the](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-21-20250430-6384866.webp\" "\\"\\"")
<\/p>\nTimeline Infographic Best Practices<\/strong><\/h4>\n
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3. Modern Design Infographic<\/strong><\/h3>\n
![\"modern](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-22-20250430-1024902.webp\" "\\"\\"")
<\/p>\nModern Design Infographic Best Practices<\/strong><\/h4>\n
\n
4. Flowchart Infographic<\/strong><\/h3>\n
![\"the](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-23-20250430-5720490.webp\" "\\"\\"")
<\/p>\nFlowchart Infographic Best Practices<\/strong><\/h4>\n
\n
\n
5. Side-By-Side Comparison Infographic<\/strong><\/h3>\n
![\"comparison](\"http:\/\/www.web-stil.info\/wp-content\/uploads\/2025\/05\/how-to-create-an-infographic-in-powerpoint-24-20250430-1495249.webp\" "\\"\\"")
<\/p>\nSide-By-Side Comparison Infographic Best Practices<\/strong><\/h4>\n
\n
![\"\"](\"https:\/\/track.hubspot.com\/__ptq.gif?a=53&k=14&r=https%3A%2F%2Fblog.hubspot.com%2Fmarketing%2Fcreate-infographic-in-powerpoint&bu=https%253A%252F%252Fblog.hubspot.com%252Fmarketing&bvt=rss\")
<\/p>\n","protected":false},"excerpt":{"rendered":"